“How can something so simple and essential be so hard to find?” was the question I kept asking myself. Three years ago I realized that every woman’s wardrobe needed the ultimate tee. One that could accompany any outfit from the beach to the boardroom.
However, my search proved elusive, everywhere I looked tees were: too sloppy, poor quality, too expensive, too delicate.
I decided to take matters into my own hands and make this tee myself and thus Fite (short for “fitted tee” was born). I devised a collection of timeless luxury essentials to anchor every woman’s wardrobe with maximum versatility. Washable cashmere is our core and we designed and engineered our own fabric to make this a reality.
Looking good doesn’t have to be hard was the lesson I continue to learn every day now that it’s so much easier to get dressed in the morning. Daily, fans and friends of Fite tell me how much they love the way they feel in my tees, and I couldn’t be more pleased to bring a much-needed product into women’s lives.